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Wei Wuxiang, Chairma

Recently, Wei Wuxiang, the chairman of Ideal Sanitary Ware, gave a speech, which was enough to bring thinking and inspiration to the industry.
Admittedly, "light R&D, heavy marketing" is still prevalent in the current bathroom market. This is undoubtedly the main reason why the industry has fallen into the quagmire of homogenization and low-end.
Looking at the development process of the whole industry, only those enterprises that abandon impetuosity and focus on product development and improvement of consumer experience can truly grasp the weight of breaking through the fierce competition, and even make the brand prosperous and new.

It's amazing how competitive the development of toilets can be.

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